Did you know that on some review sites, one negative review or 1 star rating can take your 5 star rating all the way down to a 2 star! In one click!
Read moreBranding advice from a nameless twin
Whether you are an identical twin, a marketing consultant, a business owner or selling a specific product, you must differentiate yourself in this chaotic market of sameness and copycatting.
Read moreThe story of a girl NOT named Penny.
She started out as;
The Parasite
next she was The Alien
and so on....
Peanut
Pumpkin
Snickerdoodle
Stinky Butt
Wiggle Bottom McGee
Chicka
Divalicous Bratitis
Chicklette
Bratasaurous Rex
Red Headed Warrior Princess
and most recently,
Lil Red.
Read moreEating crow... tastes nothing like chicken. A lesson in gratitude.
How do you show gratitude in your personal life? Professional life?
Read moreShow me where it hurts... Pain and Pride in marketing.
We, as marketers, have a lot of information to convey, options to sell, and demographics to target. But, if we aren't careful, it can quickly become all about minutia with the core strategy lost.
Read moreI got fired.... say it loud, I GOT FIRED!
Holy Shit! Now what?
Read more